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Purely OM Purely OM Refined Motherhood & Baby
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Now open in Amman

The first store in Amman curated entirely by pediatricians — for you and your child.

Shop online and pay by card or cash on delivery, message us on WhatsApp, or visit either of our Amman stores.

Start shopping Visit our store
Gift vouchers Not sure what to get? Give the choice. Give a gift voucher any amount, by email Any amount, sent by email in minutes. Spend it online or at either Amman shop. Give a voucher →
Curated by pediatricians Trusted brands only Card or cash on delivery 30-day returns

Breast Pumps & Nursing

Pumps, pads & nursing support 31 items →

Maternity & Postpartum

Pregnancy, recovery & comfort 15 items →

Skincare for Mom

Face, lips & everyday care 12 items →

All for Mom

Every product in one list See all →

Feeding & Bottles

Bottles, teats & feeding sets 54 items →

Sterilizing & Bottle Care

Sterilizers, warmers & brushes 19 items →

Pacifiers & Soothing

Soothers & teethers 32 items →

Weaning & Mealtime

Cups, bibs, plates & sets 45 items →

Bath & Skincare

Bath, skincare & changing 84 items →

Grooming & Oral Care

Nails, brushes & first teeth 19 items →

Newborn Essentials & Clothing

Swaddles, sleep sacks & kits 16 items →

Safety & Monitors

Monitors & home safety 4 items →

Baby Gear & Nursery

High chairs, rockers & sleep 28 items →

Strollers & Travel

Strollers & on-the-go 11 items →

Carriers & Wraps

Carriers & wraps 1 item →

All for Baby

Every product in one list See all →

Respiratory Care

Doctor-selected
14 →

Fever & Thermometers

Doctor-selected
4 →

Monitoring

Doctor-selected
1 →

First Aid & Dosing

Doctor-selected
3 →
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Why Purely OM

The baby aisle is overwhelming. We're pediatricians — so we did the sorting for you, stocking only what's safe, simple, and genuinely useful in real family life.

Our story →
Come see us

Now in two locations in Amman

Prefer to see, hold, and ask before you buy? Come in and talk to us at either store. Prefer to order from home? Shop online and pay by card or cash on delivery.

Message us on WhatsApp See both stores
Flagship store

Damra Plaza

  • Saleh Al-Samadi Street, 7th Circle, Amman
  • Saturday – Thursday · 10:00 – 22:00
  • Friday · Closed
  • The full range, and where ear piercing is done.
Hours & map
Second location

Basma Medical Complex

  • Floor 2, Abu Feras Al-Hamadani Street, Zahran, Amman
  • Saturday – Thursday · 10:00 – 16:00
  • Friday · Closed
  • A selected range — the full range is at Damra Plaza.
Hours & map